Keeping tobacco prices high is the most effective way to help people quit and prevent young people starting to use tobacco.
MN young adult nonsmokers who receive tobacco coupons are twice as likely to become smokers.

40 percent of MN smokers have used tobacco coupons or promotions in the past year to save money on cigarettes.
A third of adult smokers use tobacco coupons or discounts every time they see one.
COUPONS UNDERMINE SMOKERS’ ATTEMPTS TO QUIT.
Minnesota adult smokers who redeemed cigarette coupons were much less likely to quit smoking than those who didn’t use coupons.
Tobacco companies spent $7.7 BILLION in 2016 to reduce the price of cigarettes and smokeless tobacco for consumers. That is nearly $900,000 every hour.
THE TOBACCO INDUSTRY USES COUPONS TO KEEP PRICES LOW.
Tobacco companies send coupons in birthday cards, pass them out at events and bars, promote them inside stores, and send emails and text alerts through their smartphone apps.
This customer only paid $2 for two packs of American Spirit cigarettes. Without the coupon, the customer would have paid $19.98.

TAKE
ACTION
WE CAN AND SHOULD STOP THE TOBACCO INDUSTRY FROM TARGETING OUR COMMUNITIES WITH CHEAP TOBACCO.


